![]() ![]() But first…Ī Disclaimer: the thoughts and insights shared in this guide are inspired by Subscription Marketing, however, represent one reader’s interpretation of the book. ![]() The insights and case studies are highly applicable to authors with my takeaways below trying to give you the necessary insights and reflective questions that frame Subscription Marketing in a light most valuable for authors.įollowing is a chapter-by-chapter breakdown of the book. This guide shares some of the major takeaways from the book specifically targeted to an audience of authors looking to market their subscriptions or adopt a more long-term approach to their business.Īnne Janzer did not write this book specifically for authors, but for anyone looking to run a subscription business, from tech companies to creatives to Fortune 500 companies. This reading guide was created by sci-fi thriller author Michael Evans to help fellow authors make the most of reading the book Subscription Marketing: Strategies for Nurturing Customers in a World of Churn by Anne Janzer. ![]()
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